Referral Candy

Referral Candy can serve as the best platform to run a customer referral program that works with your store's subscription program, acquiring new customers while retaining existing ones.

This guide will walk you through Loop integration with Referral Candy, covering details of the setup process and its benefits.


What is Referral Candy?

Referral Candy helps Shopify stores attract new customers, increase sales, and grow their brand through referral and affiliate programs. Some of the key features include:

  • Set up a referral or affiliate program that incentivizes subscription purchases
  • Enable post-purchase popups & emails to enroll customers in your referral program
  • Automate customer rewards, you can choose from discount coupons or cash
  • Customize your referral program with your logo, images, and brand colors

Why integrate with Referral Candy?

By integrating with Referral Candy, you can reward your subscribers based on their referrals and let them unlock their rewards by applying discount codes generated by Referral Candy with their subscriptions.

  • Make discount codes generated by Referral Candy compatible with Loop Subscriptions.
  • Increase subscription retention by allowing customers to redeem their referral rewards while placing subscription orders.

How to set up Referral Candy to work with subscription purchases?

Let's say you want to offer an Advocate Reward of 20% off for subscription products only and a Friend Reward of 30% that can be used on either a subscription or a one-time purchase.


Advocate Reward

  1. Go to your Campaign, then go to Rewards.
  2. Select Advocate Reward, then choose Coupon Reward.
  3. Switch the Enable coupon for subscription apps toggle on.
  4. Select one of the options:
    1. One-time purchase only
    2. Subscription products only
    3. Both one-time purchases and subscription products
  5. Click Save Reward.

Advocates get a 20% discount code for referring a friend on both one-time purchase and subscription products.


Friend Reward

  1. Go to your Campaign then go to Rewards.
  2. Select Friend Reward, then choose Coupon Reward.
  3. Switch the Enable coupon for subscription apps toggle on.
  4. Select one of the options:
    1. One-time purchase only
    2. Subscription products only
    3. Both one-time purchases and subscription products
  5. Click Save Reward.

Referred Friends get a 25% discount code for subscription products only.


How can my customers use the Referral Candy discount codes?

Customers can directly use the Referral Candy discount codes for subscription purchases (if eligible) on

  • Discount code section on Shopify Checkout


  • Discount code section on Loop customer portal


FAQs

Q: How many times can a discount code generated by Referral Candy be used?

A: The number of times a discount coupon can be used depends on the "Usage Limit" configured during the reward setup on Referral Candy. You can choose any value from 1 to 99 for the usage limit.


Q: Will this coupon discount be applied over and above the selling plan discount?

A: Yes, the coupon discount will be applied over and above the selling plan discount. For example, if you set up a 10% selling plan discount for a product priced at $10, and a customer applies 20% discount code generated by Referral Candy, then the final price for the customer will be calculated as

Price after 10% selling plan discount = $10-$1 = $9

Final price after an additional 20% Referral Candy discount = $9 - $1.8 = $7.2


Suggested reads

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Need help?

No need to fret; we’re here to jump in and help you out. Reach out to us at support@loopwork.co or feel free to ping us on chat by clicking the support beacon on the bottom right

Thanks!

Loop Subscription Team 🙂

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