Discount incentive on cancellation

What is a Discount Incentive
Where can I find this
How do I set this up
Suggested Reads
Facing Issues ?

What is a Discount Incentive

A discount incentive offered to a customer while they attempt to cancel their current subscription can be a useful tool for businesses to retain customers and prevent churn. When a customer expresses a desire to cancel their subscription, it may be due to dissatisfaction with the product or service, a lack of perceived value, or simply a change in their circumstances or priorities.

With Loop, you can set up an Incentive to offered only when a customer chooses certain cancellation reasons. Granular customizations are also provided to the merchant to be able to fine tune the discount offering to their liking.

Where can I find this

You can find this by heading over to Loop > Customer Portal > Cancellation flows > Cancellation discounts

Merchant needs to be on GROWTH plan or above to use this feature.

How do I set this up

Start by creating a discount on the “Cancellation Discounts” screen
Add a title for your discount and give it a value. In this example, I have used “10% Off” for the title and 10% for the value, respectively.
In the “Customer eligibility” section, you can choose to show this discount only to a specific group of customers based on a condition of your choosing. The table below goes into more detail about each condition.

Condition	Description
Customer tag	Checks if the specified customer tag is present on the customer or not
Total orders	Total orders placed on store by the customer as provided by Shopify
Total spend	Total spend by customer on store as provided by Shopify
Total subscription orders	Total subscription orders processed by Loop at a customer level
Total subscription spend	Total spend by customer on subscriptions at a customer level
Total specific subscription orders	Total subscription orders processed by Loop for the subscription for which the cancellation is attempted
Total specific subscription spend	Total subscription spend on Loop for the subscription for which the cancellation is attempted

Configure “Maximum discount uses” for the cancellation discount being set up. There are multiple options here that you can choose from based on your requirements
Finally, setup for which reasons you would like to show the discount option to your customers. The message to show is HTML supported, and you can add your message here as per your requirement.

Note that the customer will only see the discount for the cancellation reasons that you have specified the discount to be available for.

Facing Issues ?

If you have any queries or doubts about any of these steps. Please reach out to support@loopwork.co

Thanks
Loop Subscription Team