Configure Discounts


What are discounts?

Any reduction from the usual cost of a product can be called a discount. Let’s illustrate this with an example where Product A costs 100$ and is offered at a 10% discount. This directly translates to the final price which would come out to be 90$.

Product A - 100$
Discount - 10%

Total Price = 100$ - 10% of 100$ => 90$

There are several different ways of offering discounts on Shopify and Loop. This article will shine a light on all the different ways of configuring discounts in Shopify as well as on Loop


Discount Hierarchy

There is a certain hierarchy to discounts and how it applies to the product base price set on Shopify. You can consider the discounts configured in Loop as the base price of the product when purchased as a subscription. Any discount configured in Shopify that applies for Subscriptions will stack on top of the existing discount applied on the selling plan.

This image here visually depicts the hierarchy of the types of discounts available


Different types of Discounts

Based on the outcome you require there are different types of discounts that are available at your disposal. This table lists all the types and also its compatibility with Subscriptions as a whole.

Type Description Platform Is subscription Compatible?
Standard Discount Applies a discount type of your choosing on the base price of the product Loop YES ✅
Tiered Discount Applies a tiered discount type of your choosing to the base price of the product Loop YES ✅
Free Shipping Applies free shipping for chosen selling plans Loop YES ✅
Subscription Journey Discounts Create a custom journey for your subscribers by giving them a discount after X orders Loop YES ✅
Amount off Products Applies a discount (% or Price) on the Product Shopify YES ✅ *
Amount off Orders Applies a discount (% or Price) on the Order Shopify YES ✅ *
Buy One Get One (BOGO) Buy X - Get Y product for free Shopify NO ❌
Free Shipping Applies free shipping for orders Shopify YES ✅

Note: Automatic Discounts in Shopify do not apply for Subscriptions and hence are incompatible. Only discount codes are applicable for subscription purchases


Discounts on Loop

There are different types of discounts that can be configured on Loop. This guide will help you understand the different types of discounts and how you can set up the same on Loop. Here are the different discount options available on Loop

  • Standard Discounts
  • Tiered Discounts
  • Free Shipping Discount
  • Unique Subscription Journey Discounts

Standard Discounts

There are different types of discounts that can be applied to a Standard Discount. A standard discount is a single discount that is applied on top of the products which are mapped to the selling plan

Discount Type Description
Fixed amount Allows you to provide a predefined amount to give as a discount for this particular selling plan
Percentage Allows you to set a % as a discount for the selling plan
Price Sets the price of the products in the selling plan to the price defined here

You can configure this discount by going to Loop App > Selling Plans.

  • Step 1: Choose the selling plan that you’d like to configure a discount for
  • Step 2: Under the Set order Schedule section you can find the discount type setting. Select the discount type that you want to apply to the selling plan.
  • Step 3: After setting the discount type and entering the required value. Please save the changes by clicking the green Save button on the top right.

Tiered Discounts

Tiered discounts are when the discount changes after a set amount of orders

  • Step 1: Ensure that you have configured the normal discount type as mentioned in the above step
  • Step 2: Tick the checkbox titled “Change discount after specific number of payments?”
  • Step 3: Select from the dropdown after how many payments should the discount be changed.
  • Step 4: Choose the discount type that you’d like to apply for the tiered discount

Note: The Normal discount and the Tiered discount can be configured to have different discount types applied

  • Step 5: Enter the discount value that you’d like to apply here.
  • Step 6: Save your changes on this page and preview the flow on your store

Free Shipping Discount

Many customers prefer going for subscriptions because brands offer Free Shipping as an incentive to drive subscription adoption. You can configure Subscription specific shipping profiles to offer Free Shipping for certain selling plans. Here’s how you can do the same

  • Step 1: Head over to Loop App > Settings > Subscription specific shipping rates
  • Step 2: Create a Shipping Profile by clicking “Create Shipping Profile
  • Step 3: Name your profile as “Free Shipping” & choose the selling plans that you want to map to this Shipping Profile.
  • Step 4: Add zones where you would be shipping your subscription products and set the Rate to 0 to enable Free Shipping for those zones.

Note that this discount once configured is automatically applied to products which are eligable and are mapped to the selling plans which are mapped to the Shipping Policy configured on Loop’s subscription specific shipping policy

Unique Subscription Journey Discounts

This feature utilizes a feature called Loop Flows to enable unique subscription journeys. Using this feature you can set up your subscription to offer multiple tiered discounts - for example 10% after 3 orders, 20% after 6 orders and so on.

Note: Loop flows is a beta feature, hence please reach out to support@loopwork.co to enable this feature on your store.

This section will explain how you can set this up using Loop flows

  • Step 1: Reach out to the Loop team to have the feature enabled for your Store
  • Step 2: Once enabled, Create a flow by clicking on the Create Flow button
  • Step 3: In the Trigger Event dropdown choose Order processed
  • Step 4: Click on Add Filter. Here you have two options based on your requirement
Requirement Method
Apply discount across all products based on order count Choose only Order Number as your filter
Apply discount for a particular product based on order count Filter by Product then add another filter to filter by Order Number

Note: Currently only the second method is supported. The first method will be available in a future update

  • Step 5: After adding the filter, click on Add Action. Click on Add Product as Subscription. You can choose the discount logic for the product here
  • Step 6: Click on Add Action again and choose Remove a Subscription Product. This will remove the filtered product which was selected using the second method

Note: To have multiple tiers of discount based on order count, repeat Steps 2-6 with each step varying the order count and the discount % associated with the product


Discounts on Shopify

There are different types of discounts that can be configured on Shopify. These discounts stack up on top of the discounts which are offered by Loop. The only disadvantage of using this method is that the users have to manually enter the discount code during checkout or from the Loop Customer portal. Shopify provides us with these discount options which are compatible with Subscriptions

  • Amount off Products
  • Amount off Orders
  • Free Shipping

–> Learn more about Shopify Discounts

Note: Automatic Discounts are not auto applied on Subsctriptions and this is a limitation from Shopify’s end

Amount off Products

This setting applies a discount on the Line item ie. Product. This is product specific and can be limited to specific products. This section explains how you can configure this discount type from Shopify’s discount section

  • Step 1: Head to Shopify Admin > Discounts > Create Discount
  • Step 2: Choose the Amount off products as the discount type
  • Step 3: Choose Method as “Discount Code” and enter a code of your choosing
  • Step 4: Select the required value type and fill in the checkbox.
  • Step 5: Ensure that the Subscription option or Both is checked. Else the discount will not be applied to subscription purchases
  • Step 6: Under the Applies to section, you can choose which products this specific code is applicable to
  • Step 7: Configure Minimum purchase requirements, Customer eligibility and Maximum discount use to your requirement.
  • Step 8: After making the changes click on the green save button to save your changes and create the discount code

Amount off Orders

The difference between this option and the previous option is - when configured this way the discount is applied to the whole order instead of the products and hence affects all line items in the order.

The steps for configuring this are the same as that of Amount off Products but with slight modifications

  • Step 1: Head to Shopify Admin > Discounts > Create Discount
  • Step 2: Choose Amount off orders as the discount type
  • Step 3: Choose Method as “Discount Code” and enter a code of your choosing
  • Step 4: Select the required value type and fill in the checkbox.
  • Step 5: Ensure that the Subscription option or Both is checked. Else the discount will not be applied to subscription purchases
  • Step 6: Configure Minimum purchase requirements, Customer eligibility and Maximum discount use to your requirement.
  • Step 7: After making the changes click on the green save button to save your changes and create the discount code

Free Shipping

Shopify allows you to configure a Free Shipping Discount which does exactly what it says. You can configure this discount to affect either one-time purchases (or) subscriptions or both. But note that this is a discount code that your users have to enter manually while checking out on your store or from Loop’s customer portal.

The steps to configure this setting largely remain the same

  • Step 1: Head to Shopify Admin > Discounts > Create Discount
  • Step 2: Choose Free Shipping as the discount type
  • Step 3: Enter a discount code of your choosing
  • Step 4: Configure Minimum purchase requirements, Customer eligibility and Maximum discount use to your requirement.
  • Step 5: After making the changes click on the green save button to save your changes and create the discount code

Compatibility with other Discount Apps

We are a Shopify Native Subscription platform and as such, any discount app which works using Shopify Native Discount Codes should work with Loop. Just to be sure - ask the app’s developers to confirm if the discount app would work for subscription purchases also. If the discounts created by the app is compatible with Subscriptions then it should work with Loop as well.


Need Help?

If you have any queries or doubts about any of these steps. Please reach out to support@loopwork.co

Thanks
Loop Subscription Team

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